—Partnership helps deliver Best of Class Analytics in Winery DtC Platforms—
(Calistoga, CALIF)— eCELLAR is thrilled to announce that Enolytics is now utilizing our open API to seamlessly bring eCELLAR data into their platform. This allows eCELLAR users to leverage Enolytics’ advanced analytics tools to gain deeper insights into their DtC wine sales and customer base, empowering data-driven decision-making and business growth.
The eCELLAR/Enolytics integration will deliver a host of benefits:
- eCELLAR users can easily analyze customer behavior and buying trends.
- Increased customer segmentation and hyper-personalization of offers.
- Augmented centralization of DtC marketing and operational insights.
More about the eCELLAR DtC and CRM platform is available at https://www.ecellar1.com.
“eCELLAR and its team have already set the bar for winery CRM and e-commerce solutions—helping build stronger customer relationships, streamline operations, and the winery’s DTC sales,” said Enolytics CEO and Co-founder Cathy Huyghe. “Now, with Enolytics as a compatible integration, eCELLAR wineries can take that success to the next level with powerful data insights and analytics.”
Enolytics joins several partners who are integrated into the eCELLAR DtC platform Including common carrier FedEx, text marketing platform RedChirp, wine compliance specialist SOVOS-ShipCompliant, and reservations management platform Tock.
“For years eCELLAR has concentrated on delivering the best search and analytics capabilities in the winery CRM category,” noted eCELLAR COO Tracy McArdle. “With Enolytics now also integrated into the platform, our clients have best-of-class data analysis capabilities that are critical for DtC success.”
ABOUT eCELLAR
Founded in 2001, eCELLAR provides wineries with a comprehensive e-commerce platform for managing, marketing, and selling their products directly to consumers. With numerous 3rdparty shipping and compliance integrations as well as experienced customer support and development departments, eCELLAR strives to be a partner in its clients’ direct-to-consumer sales and marketing program. More information is available at eCELLAR1.com.
